Localization
Translation changes the words. Localization changes everything else — payments, formats, voice, and references — so your product feels built for the market you're entering. Available for Peru and the US-Hispanic market.
A literal Spanish translation can be correct and still not sell. If the checkout asks for a card when your buyer expects Yape, if the date is backwards, if the tone reads like a manual — you lose the sale in the last few meters.
Localization is the part most teams skip. I take your content and adapt it to how people in your target market actually read, trust, and buy — with a cultural checklist applied to every deliverable.
Which markets
Only two, and properly: Peru and the US-Hispanic market (neutral US-Latino Spanish + English). I don't offer localization for other countries in the region — better to do two markets well than fake ten.
- Foreign companies entering Peru
- Peruvian / LATAM businesses selling to the US-Hispanic market
What I adapt
The layer that decides whether your launch converts.
- Payment methods (Yape, PLIN, BCP, cash on delivery · Stripe and US norms)
- Currency, dates, phone, and format conventions
- In-market voice and register, not textbook Spanish
- Cultural references, humor, and holidays
- Imagery that reflects your actual buyer
Honest scope
The US-Hispanic market is largely Mexican and Caribbean; I deliver a clean, neutral US-Latino register and adapt per project — I don't claim deep Mexican or Caribbean cultural authority. Brazil is translation only, not localization.
What's included
- Translation + full cultural adaptation
- Cultural checklist applied (payments, formats, voice, references)
- Practical payment and contact recommendations for your market
- Imagery and examples tuned to your real buyer
- One revision round included
Frequently asked questions
Do you localize for Mexico, Argentina, or Colombia?
No. I localize for Peru and the US-Hispanic market (neutral Spanish). For other countries I can translate, but I won't claim market knowledge I don't have.
How is this different from normal translation?
Translation changes the language. Localization changes payments, formats, voice, references, and imagery so the content feels local. One sells better than the other.
Other services
Ready to start?
Tell me your market, your product, and your deadline. You'll get a fixed-price proposal — usually within 24 hours, never with hidden hourly rates.